Product Marketing Manager
January 24 2025
Industries
IT: Software
Categories Product development and Management
Remote
Toronto, ON • Full time
Product Marketing Manager (Hospitality)
Travel is not just about the destination; it's about every memory made along the way. We are dedicated to shaping the future of travel by partnering with 200+ airline, hospitality, cruise, passenger rail, and financial services companies to create new, meaningful revenue streams through incredible customer experiences. Rooted in our core values of being ambitious, innovative, and collaborative, we are driven to continuously raise the bar, exceed expectations, and bring out the best in everyone, fostering a culture where we believe we are better together, working towards an extraordinary future in travel. Come help us transform everyday travel into extraordinary experiences.
ABOUT THE ROLE:
Transform the hospitality experience with Plusgrade as our new Product Marketing Manager (PMM). Plusgrade is seeking a collaborative, creative and customer-centric PMM to position and market ancillary solutions that Hoteliers will adopt and Guests will love. This position plays a key role in driving demand, usage and continued relevance of our products through their lifecycle to support Plusgrade's growth and commercial objectives within the Hospitality vertical. They will be an expert on our products, and develop a deep understanding of the industry, our customers and our Guests.
This Product Marketing Manager collaborates closely with Product, Marketing, Business Development, and Partner Success teams, thriving in an environment of rapid growth and change. We're seeking someone with a proven track record of driving results in dynamic, evolving organizations—a self-starter who consistently identifies and acts on opportunities to improve and innovate.
WHAT YOU WILL BE DOING:
Leveraging industry, competitive and consumer insights to inform product marketing strategy for different audiences and to help shape and optimize our products
Defining and regularly strengthening the value proposition, positioning and messaging for their portfolio of products
Creating compelling sales enablement collateral including but not limited to: sales decks, case studies, product videos and sales training content
Working closely with the Content and Creative teams to bring our product messaging and campaigns to life in different channels and assets
Partnering with Product to develop and execute impactful go-to-market plans that drive demand and adoption of our products and features
Supporting our Business Development and Partner teams in growing adoption and usage of our products and features
Liaising with marketing stakeholders across verticals and business units to leverage insights and success stories that will resonate in Hospitality
YOU ARE SOMEONE WITH:
4+ years of experience in product marketing, ideally in a B2B technology environment
Exceptional oral and written communication and presentation skills with the ability to translate technical product information into compelling marketing narratives
Confident and self-motivated working in a highly ambiguous environment
Resourceful and independent problem solver
Strong analytical and data-driven mindset with ability to synthesize data and insights and turn them into actionable plans and compelling messaging
Highly collaborative mindset and demonstrated ability to influence and gain cooperation in a non-authority relationship
Experience in Hospitality is an asset
WHAT YOU'LL LOVE ABOUT US:
🏦RRSP/401(k) Matching
🏥Comprehensive health plans
📅Flexible Paid Time Off
✈️Annual upgrade credit
🏋️♀️Annual physical wellness credit
🧘Annual mental wellness credit
📍Flexibility to work remotely
🍼 Parental Leave Top Up
🌍 Adventure Pass
OUR PROCESS:
Plusgrade is an equal opportunity employer committed to providing an accessible recruitment process. We welcome applications from all qualified individuals and are committed to equal employment opportunity regardless of gender identity or expression, race, ethnic origin, creed, place of origin, age, sex, marital status, physical or mental disability, sexual orientation, and any other category protected by law. Upon request we will provide accommodation for applicants with disabilities. We believe in diversity and inclusivity and that is why our interview process is designed for a positive candidate experience and to ensure every candidate is evaluated equally.
All applications will be reviewed from our Talent Team and the successful candidate(s) will go through the following recruitment process:
Recruiter Phone Interview
Hiring Manager Interview
Take-home Assignment
Team Interview
All candidates will be provided with feedback regardless if they pass or didn't pass any of our interview stages. All your information will be kept confidential.
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